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Blog Archive

27

November

In the UK, Yahoo is very much the poor relation when it comes to search. Estimates vary but Google has circa 90% of the market and Yahoo! perhaps 6%. An announcement in the USA that Firefox has chosen Yahoo! as it’s default search engine may change things over here as well. The announcement was that Yahoo and Mozilla Firefox just announced a “strategic five-year partnership that makes Yahoo the default search experience for Firefox in the United States on mobile and desktop.”

25

November

Do you want Google to show your website in the search results in the most attractive way? Then the Google Data Highlighter tool may be just the thing for you to use. It allows you to pull out important aspects of your web pages and get them shown in the search results.

An example would be that you are organising a series of seminars around the country to showcase your services. On your website is the venue and dates plus what your seminars are about. You can use the data highlight function to get this information shown in the search results as rich snippets, some examples of which are here

23

November

If you are launching your first website you probably have a lot of questions about the buzz that is around regarding search engine friendly web design and affordable SEO services.

What is Search Engine Friendly Web Design?

It is only natural that you would have tons of questions because there is so much information out there and some of it is contradictory. First things first before you make a decision about which company to use to help you launch your online campaign and to set up your search friendly web design consider Dark Peak Digital. There are a lot of companies to choose from but not every company takes the same approach to getting to know your business. A company that can offer affordable SEO services AND search engine friendly web design HAS to get to know your business to make it all come together and really work. We are the company that can help you to get your on-line marketing off the ground.

22

November

This is probably being viewed by you because you searched for ‘SEO Glossop’ and found this on page one of Google. The thing is that ranking highly for SEO is extremely difficult because people in the industry know exactly how to rank any page. Despite that, this page took less than one week to appear and if it had been something easier, it might well have been top of the page.

20

November

Google are notoriously difficult to talk to about site optimisation and search related topics. Everything is done through forms and forums unless you are using PPC advertising in which case you can get in touch with a representative usually based in Dublin. There are a lot of touch points for Google and here are some of them for your interest. Whether you are a business beginner or seasoned technical whizz, you will find something here.

19

November

Social media has become a normal everyday part of many people’s lives. Most people “check in” with their Facebook, Twitter, Instagram and even Pinterest at least once everyday (of course in most cases it is not a check in it is a constant on status thing). If you are not using social media to as part of your small business online marketing campaign you are missing out on a large section of potential clients/customers. Affordable SEO services can help you get the attention you want to get from this sector of the world.

18

November

Most business owners think once their website is done it is done! Unfortunately because technology is forever changing “done” is not really possible your website has to be updated and tuned up from time to time.  Dark Peak Digital SEO Glossop offers affordable SEO services, search friendly web design and a complete suite of services that will easily help keep your website producing leads!

Tuning up your website (and in some cases just starting over) can really work to your advantage. If you are not getting the traffic that you expected from your website or things have seemed to slow down some the last few months than you are very likely in the position for a tune up to your website. If your website is failing you an overhaul can help. You can be a few steps away from getting your website up to speed.

18

November

Breaking down the idea of what a search engine friendly design to its most simplest components is easy! You have a website that you expect to generate new business for your company, you may not know it or not but your very success is dependent upon a search engine friendly design. The internet is complex. Search engines are complex. So complex in fact that an alarmingly high rate of  consumers believe that Google is the internet!

Search Engine Friendly Design

What does this mean to you? It means that if you do not want to miss out on the potential business you better hope that when someone uses a search engine like Google to find products or services your businesses web site is returned as a possible option near the top of the results list.

06

November

On Friday 17th October, the latest Google update was rolled out. This the first major Google algorithm update in over a year and by the following Monday, it was apparently complete (although this was later retracted). While the world’s biggest search engine is fairly coy and somewhat confidential when it comes to revealing the integral details of such changes, Penguin 3.0 is attempting to deliver a better browsing experience for users by targeting sites populated with spam.

06

November

It is fair to say that Google is the undisputed king of search engines. According to research by WebpageFX, it currently has a US market share of 81 per cent, while both Bing and Yahoo! hover around eight per cent. In 2012, Google answered a staggering 1.2 trillion queries and generated a thoroughly impressive $10 billion in revenue each quarter. But what do search engines want?


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