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Blog Archive

27

November

In the UK, Yahoo is very much the poor relation when it comes to search. Estimates vary but Google has circa 90% of the market and Yahoo! perhaps 6%. An announcement in the USA that Firefox has chosen Yahoo! as it’s default search engine may change things over here as well. The announcement was that Yahoo and Mozilla Firefox just announced a “strategic five-year partnership that makes Yahoo the default search experience for Firefox in the United States on mobile and desktop.”