For a while now, I have been meaning to write a meaty piece on how to use good quality content to boost your website for the search terms you need. There I am, focused on getting started when into my mailbox pops this article talking about on page topic targeting from SEO consultant Cyrus Shepherd which I would struggle to better.
It is a difficult skill to master, writing for your visitors but also keeping the search engines in mind. That’s why many companies sub contract out their work to agencies like Dark Peak or specialist content writing firms such as Content Hero based in Huddersfield.
The thing to always keep in mind is that search engines do not employ people to visit and appraise your website. They send their software robots instead and these devices have little interest in the aesthetic but a lot of interest in the written word and how those words are displayed. Later this month, i am writing a piece on how to write the perfect page so stay tuned.